Color Standards

Web color palette

Primary colors—Maroon or gold or both should be prominent in any electronic publication color scheme. The official colors are:

• Gold: R:255 G:204 B:51 (#FFCC33)
• Maroon: R:122 G:0 B:25 (#7A0019)

Secondary colors—Shades of tan or gray are the recommended secondary colors for electronic use. The colors below have been tested on various screens and monitors for maximum consistency.

• R:240 G:233 B:209 (#F0E9D1)
• R:233 G:222 B:187 (#E9DEBB)
• R:226 G:211 B:164 (#E2D3A4)
• R:235 G:235 B:235 (#EBEBEB)
• R:204 G:204 B:204 (#CCCCCC)
• R:183 G:183 B:183 (#B7B7B7)

Light and dark versions of the electronic maroon and gold can be used as secondary colors. When using white text on maroon backgrounds, be sure to test on various browsers, platforms, and monitors for readability. Text in the samples below is Verdana.

• This is a dark gold item (#FFB71E)
• This is a standard gold item (#FFCC33)
• This is a dark gold item (#FFB71E)

• This is a standard gold item (#FFCC33)
• This is a light gold item (#FFDE7A)
• This is a standard gold item (#FFCC33)

• This is a dark maroon item (#5B0013)
• This is a standard maroon item (#7A0019)
• This is a dark maroon item (#5B0013)

• This is a standard maroon item (#7A0019)
• This is a light maroon item (#900021)
• This is a standard maroon item (#7A0019)

Color in template headers

Use the template headers as designed.

Units may incorporate colors other than those specified here into their electronic publications, but may not change the maroon background behind the wordmark or the maroon and gold block M combination in the Web templates.